http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/ Fri, 12 Mar 2010 17:54:10 +0000 http://wordpress.org/?v=2.7 hourly 1 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-49765 Negative Keywords are Positively Fantastic for ROI | Acquisio Search Blog Fri, 19 Dec 2008 18:42:17 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-49765 [...] above list is actually an amalgamation of two that I found previously published, one by Jennifer Slegg, and one by Andy Komack. Andy has written before on the subject, and has actually authored one of [...] [...] above list is actually an amalgamation of two that I found previously published, one by Jennifer Slegg, and one by Andy Komack. Andy has written before on the subject, and has actually authored one of [...]

]]> http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-47321 Martin Johnson Fri, 21 Nov 2008 15:52:41 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-47321 Great examples. The list should be as long as you can make it. Its not unheard of to have 1000's of negative keywords. As this can produce great results. Great examples. The list should be as long as you can make it. Its not unheard of to have 1000’s of negative keywords. As this can produce great results.

]]> http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-6863 Ant Onaf SEO Blog » A Good Tip on Building You Negative Keyword List Fri, 22 Feb 2008 06:12:24 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-6863 [...] Jennifer Slegg (a.k.a. Jensense) shares a great tip when building your negative keyword list.  Bidding on every keyword without any negative keywords (keywords you tell Adwords not to bid on) can be costly.  The fact is, in most cases when you run a PPC campaign you are bidding on keywords with the intent to make a sale or profitable lead.  This being the case, your targeted market is those who are looking to purchase your product or service, not those who are looking for freebies.  It’s time you get these freeloaders away from clicking on your ads and wasting you money.  Jennifer tells you how to stop freeloaders with negative keyword list. [...] [...] Jennifer Slegg (a.k.a. Jensense) shares a great tip when building your negative keyword list.  Bidding on every keyword without any negative keywords (keywords you tell Adwords not to bid on) can be costly.  The fact is, in most cases when you run a PPC campaign you are bidding on keywords with the intent to make a sale or profitable lead.  This being the case, your targeted market is those who are looking to purchase your product or service, not those who are looking for freebies.  It’s time you get these freeloaders away from clicking on your ads and wasting you money.  Jennifer tells you how to stop freeloaders with negative keyword list. [...]

]]> http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-6770 Search Marketing Blog Tue, 19 Feb 2008 17:38:04 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-6770 [...] I stumbled upon an excellent post regarding building a negative keyword list for 'cheap' & 'free' pay per click keywords over at Jennifer Slegg's Blog. [...] [...] I stumbled upon an excellent post regarding building a negative keyword list for ‘cheap’ & ‘free’ pay per click keywords over at Jennifer Slegg’s Blog. [...]

]]> http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-6735 Jenstar Mon, 18 Feb 2008 18:30:22 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-6735 I was talking with an advertiser last week about how "cheap" never converts for him, and one of the points I raised is that if he isn't the cheapest when compared to the other advertisers, he should either not bid on the keyword or add it to his negative keyword list. If you are the cheapest advertiser - or at least very competitive in the pricing - it can work well. I added a paragraph to the above to reflect this. I should have clarified it when I wrote it originally! I was talking with an advertiser last week about how “cheap” never converts for him, and one of the points I raised is that if he isn’t the cheapest when compared to the other advertisers, he should either not bid on the keyword or add it to his negative keyword list. If you are the cheapest advertiser - or at least very competitive in the pricing - it can work well. I added a paragraph to the above to reflect this. I should have clarified it when I wrote it originally!

]]> http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/comment-page-1/#comment-6734 Jon Kelly Mon, 18 Feb 2008 18:20:31 +0000 http://www.jenniferslegg.com/2008/02/18/building-your-list-of-cheap-and-free-negative-keywords/#comment-6734 Intresting. "Cheap" is actually a pretty good one in our industry (financial services). Intresting. “Cheap” is actually a pretty good one in our industry (financial services).

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