Comments on: Why you should bid on misspellings of your company name & brand http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/ Sun, 10 Apr 2011 22:27:03 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Air Purifiers http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-36135 Air Purifiers Tue, 15 Jul 2008 17:06:08 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-36135 We have had success following this logic. The key thing is to monitor ROI for the spend. We have had success following this logic. The key thing is to monitor ROI for the spend.

]]> By: cheehOOng.com and cheehong.com | CheeHoong.com http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-34539 cheehOOng.com and cheehong.com | CheeHoong.com Sun, 13 Jul 2008 08:04:51 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-34539 [...] and the top goes to “Wallmart” instead of “Wal-Mart”. With reference to www.jenniferslegg.com, a Search Engine Marketing consultant, that some web masters utilized the misspelled trick, to get [...] [...] and the top goes to “Wallmart” instead of “Wal-Mart”. With reference to http://www.jenniferslegg.com, a Search Engine Marketing consultant, that some web masters utilized the misspelled trick, to get [...]

]]> By: Airgle http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-9183 Airgle Sun, 04 May 2008 02:00:22 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-9183 It's another of marketing, i saw a lot of people register those domains It’s another of marketing, i saw a lot of people register those domains

]]> By: 52 easy ways optimize your blog while on your coffee break at Jennifer Slegg - Search Engine Marketing Consultant http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-7811 52 easy ways optimize your blog while on your coffee break at Jennifer Slegg - Search Engine Marketing Consultant Fri, 28 Mar 2008 07:17:59 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-7811 [...] Do some spell checking on older posts Are you known for being a bad speller or typo maven (like me at the moment, since I have to replace my keyboard this week, since not all the keys are reacting like they should!). Pick a category on your blog and do some quick spell checks on your older entries, especially the more popular ones. There could be a “teh” or a “somethign” lurking in your content. It can be easiest to open up the entry in your control panel and use the built in Firefox spell checker, use ieSpell in Internet Explorer or even the Google toolbar built-in spell checker. Many of these support multiple languages as well. You will probably be surprised at how often you made spelling mistakes if you don’t regularly spell check first, at you will probably find you accidentily spelled some crucial keywords wrong too. Just make sure none of those mistakes are actually driving a sizable amount of traffic before you fix them, because misspellings can be money makers. [...] [...] Do some spell checking on older posts Are you known for being a bad speller or typo maven (like me at the moment, since I have to replace my keyboard this week, since not all the keys are reacting like they should!). Pick a category on your blog and do some quick spell checks on your older entries, especially the more popular ones. There could be a “teh” or a “somethign” lurking in your content. It can be easiest to open up the entry in your control panel and use the built in Firefox spell checker, use ieSpell in Internet Explorer or even the Google toolbar built-in spell checker. Many of these support multiple languages as well. You will probably be surprised at how often you made spelling mistakes if you don’t regularly spell check first, at you will probably find you accidentily spelled some crucial keywords wrong too. Just make sure none of those mistakes are actually driving a sizable amount of traffic before you fix them, because misspellings can be money makers. [...]

]]> By: Building your list of cheap and free negative keywords at Jennifer Slegg - Search Engine Marketing Consultant http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-6733 Building your list of cheap and free negative keywords at Jennifer Slegg - Search Engine Marketing Consultant Mon, 18 Feb 2008 18:09:58 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-6733 [...] keywords that you can add to your negative keyword list. free freebie cheap complimentary (and mispellings of the word) “free download” “free sample” offers comp complimentary gratis [...] [...] keywords that you can add to your negative keyword list. free freebie cheap complimentary (and mispellings of the word) “free download” “free sample” offers comp complimentary gratis [...]

]]> By: Mystic Liquid http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-5856 Mystic Liquid Wed, 23 Jan 2008 17:57:30 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-5856 Great post. I know in PPC that was one of the first things I learned was to include misspellings and it turn out to be a great theory to follow. Thanks for the link too. Great post. I know in PPC that was one of the first things I learned was to include misspellings and it turn out to be a great theory to follow. Thanks for the link too.

]]> By: Todd Mintz http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/comment-page-1/#comment-5673 Todd Mintz Tue, 15 Jan 2008 18:15:39 +0000 http://www.jenniferslegg.com/2008/01/15/why-you-should-bid-on-misspellings-of-your-company-name-brand/#comment-5673 I like Aaron Wall's free typo generator to generate misspellings for PPC campaigns...the link is here: http://tools.seobook.com/spelling/keywords-typos.cgi Misspellings of keywords (not just company names) are an excellent way to get cheap paid traffic. I like Aaron Wall’s free typo generator to generate misspellings for PPC campaigns…the link is here: http://tools.seobook.com/spelling/keywords-typos.cgi

Misspellings of keywords (not just company names) are an excellent way to get cheap paid traffic.

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