• Infographics & their huge Google spam footprint

    by  • April 23, 2012 • 18 Comments

    I cringe every time I see someone spamming some new infographic on Twitter or Google+.  While some of them are clever and amusing, particularly in the beginning, some of them are clearly a stretch with shoddy graphic design and lack of any worthy (or accurate) content.   Not only that, so many of them lately have nothing [...]

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    SEO For Google+ & Google Search @ SMX West

    by  • February 29, 2012 • 0 Comments

    Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land (@dannysullivan) Q&A Moderator: Jennifer Slegg, Owner, JenSense.com Speakers:Sean Carlos, CEO, Antezeta Web Marketing (@seancarlos) Janet Driscoll Miller, President and CEO, Search Mojo (@janetdmiller) Daniel Dulitz, Product Manager, Google (@dulitz) Monica Wright, Social Media Editor, Search Engine Land and Marketing Land (@monicawright) First up, we start with the Google+ [...]

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    Building Buzz On Facebook: Getting Liked & Shared @ SMX West

    by  • February 29, 2012 • 1 Comment

    Building Buzz On Facebook: Getting Liked & Shared Moderator: Elisabeth Osmeloski, Managing Editor, Search Engine Land (@elisabethos) Q&A Moderator: Jennifer Slegg, Owner, JenSense.com Speakers:Tami Dalley, Vice President of Analytics and Insights, Buddy Media (@DataDivaDalley) Aaron Friedman, Content Strategist, Resolution Media (@aaronfriedman) Dan Robbins, Director of Marketing, Fox Racing Shox (@reachdanro) First up is Tami from [...]

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    Creative Facebook Ad Tactics @ SMX West

    by  • February 29, 2012 • 0 Comments

    Moderator: Greg Finn, Chief Marketing Officer, Cypress North (@gregfinn) Q&A Moderator: Noran El-Shinnawy, Director of Marketing, BoostCTR (@noranshinnawy) Speakers: Addie Conner, VP, Advertising, SocialCode (@socialcodeinc) Matt Lawson, VP of Marketing, Marin Software (@marinsoftware) Will Scott, President, Search Influence (@w2scott) Marty Weintraub, CEO, aimClear (@aimclear) First up is Matt from Marin Software.  He says consumers exposed to [...]

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    Building Buzz On Twitter: Getting Followed & Retweeted

    by  • February 29, 2012 • 0 Comments

    Building Buzz On Twitter: Getting Followed & Retweeted Moderator: Elisabeth Osmeloski, Managing Editor, Search Engine Land (@elisabethos) Q&A Moderator: Jennifer Slegg, Owner, JenSense.com Speakers: Drew Conrad, Social Media Marketing Specialist, ZAGG (@drewconrad ) Carrie Gouldin, Web Community Manager, ThinkGeek Chris Silver Smith, President, Argent Media (@si1very) Chris Silver Smith was up first, and he starts [...]

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    Does Google Favor Brands? An In-Depth Look

    by  • February 28, 2012 • 0 Comments

    At SMX West, the session does Google Favor Brands brought a lot of interesting comments from many of the panelists.  Moderated by Danny Sullivan, it featured: Bryson Meunier, Director, Content Solutions, Resolution Media (@brysonmeunier) Mark Munroe, Senior Director, SEO, Reply!, Inc (@markemunroe) Aaron Wall, Author, SEO Book Tony Wright, CEO, WrightIMC (@tonynwright) First up was [...]

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    Getting Personal : How Google & Bing Personalize with Search History & Geography

    by  • February 28, 2012 • 0 Comments

    I attended the Getting Personal session at SMX West with both Bing and Google on the panel, and it really highlighted how similarly both search engines use localization and search history to custom tailor search results you see when searching for pretty much anything on either search engine.  Rangan Majumder, Principal Group Program Manager at Bing (@rangthang) and [...]

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    Should you outsource some of your blog tasks?

    by  • May 31, 2011 • 0 Comments

    When you have a blog, there are many  fixes and changes that many wish they could do to their blog to make it better, more user friendly or simply safer, but many bloggers tend to run into two problems.  Either they lack the skills needed to make the changes or the amount of time it [...]

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    Giving your older content an SEO audit

    by  • May 22, 2009 • 4 Comments

    When most people sit down to do SEO on an established site, chances are pretty good that a lot of the content was created simply to add content.  And while some might have been designed with SEO in mind, chances are good – especially on larger sites – that there is a lot of content that [...]

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    Choosing a Killer Avatar for Your Online Profiles

    by  • May 4, 2009 • 40 Comments

    When you first thought to choose an avatar, you probably didn’t put much more thought into it than hitting the browse button until you saw one that looked half ways decent and you hit upload.  But nowadays, your entire online identity can be tied into your avatar, and it can become an iconic representation of [...]

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    What’s your social media personality?

    by  • May 1, 2009 • 16 Comments

    Think about the last 10 things you Twittered? Was anything personal? Did you mention what you were having for dinner or what you are watching on TV? Or do you only twitter things that are strictly business? Now think about your blog. While all your blog posts can be about business, do they have personality [...]

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